This International Women’s Day, Thursday 8th of March, we will be supporting the cause and taking action to press for gender parity, as well as celebrating all the wonderful women in our lives.
IWD 2018’s theme is #PressforProgress, which encourages all men and women everywhere to press for progress when it comes to women’s rights and gender equality.
The event is supported annually by government bodies, educational institutions, community groups, not for profit organisations, professional networks, and the media.
Far from being a structured event, IWD is famously not owned by any one organisation or country, in line with the belief that women’s rights are for everyone.
This means that all of us are free to make this important day our own, taking action and celebrating in a way that means something to us.
We’ve collected a few ideas for you to get in on the International Women’s Day action; how will you be celebrating?
• Look for IWD events in your city. Most capital cities will have special women’s day sporting events, breakfasts, debates, lunches, networking events, gala dinners, fun runs, and marches.
Marking this day by connecting with other women in your community is a great way to encourage conversation and support for #PressforProgress, whilst also getting to network with wonderful women.
• Get your workplace involved. One of the best ways to influence gender parity is to do so within your network. So encourage your workplace to talk about IWD, to adopt a gender parity mindset, and make a commitment to their focus on women’s inclusion in the workplace.
Download #PressforProgress posters to brand your office and get into the spirit of IWD.
• Wear Pantone’s Colour of the Year 2018 to show your support. Purple has long been associated with the fight for gender equality.
If Ultraviolet is a little too much for your wardrobe, inject some of the royal hue into your workspace or home (we’ll be doing so with flowers).
• Celebrate the amazing women in your life by sending them a thoughtful floral arrangement with a heartfelt card telling them how they have inspired you.
Our 2018 International Women’s Day Collection features arrangements designed specifically for the occasion, featuring purple blooms of course!
• Get social with the hashtags #PressforProgress and #IWD2018. Show off your purple outfit, your branded office, your IWD flowers, or spark conversation with others.
The IWD website suggests you feature your hands pressing out to show how you are pressing for progress.
• Use the IWD website to pledge your support and nominate an area that you will focus on within your sphere of influence.
You could decide to challenge stereotypes and bias, influence other’s beliefs and actions, or celebrate women’s achievements. Find out more on the IWD website here.
How will you be supporting International Women’s Day in 2018? We’d love to know, visit our Facebook and start the conversation!
Want to know more? Find out everything you need to know about International Women’s Day.
Visit our International Women’s Day Pinterest Board or shop our International Women’s Day Collection now.