About Us
Interflora Australia has been operating across our country since 1954. Orginally based in Adelaide, South Australia, we now operate out of Interflora House in Melbourne, Victoria. Interflora Australia is 100% Australian owned - but is permitted to use the Interflora Brand within Australia, via a lisence Agreement, issued to us from Interflora in the United Kingdom. Interflora is a public unlisted company limited by shares, of which 100% of the shareholders are florists. So in order to be a shareholder, you must have a florsty business. For nearly 70 years, we have been helping our customer buy the widest range of floral and hamper gifts in Australia; delivering to more areas within our country than any other floral service and all done through our network of 700 locally based florist shops, run by a florist. We do not have warehouses where flowers are simply boxed and posted and can only be delivered in 2 days. For this reason, our customers can be sure they are helping a local floristry business and a local business owner when they make a purchase from Interflora Australia.
Interflora Australia is also committed to having its Customer Support Centre (call centre) based right here in Australia; in fact in Melbourne. When our customers call Interflora to place an order, ask a question about an order, to fix up a mistake they made online, or for whatever reason whatsoever, our Customer Support Staff are here to provide you with as much help as possible. Interflora Australia is not a online series of names masquarading as a company, we are here to support you online, in person, or via email. We stand behind our product with the worldwide Interflora guarantee.
Who are we and what do we do
The name Interflora is synonymous the world over (literally!) with the language and sentiments that only flowers can express.
Interflora is not only the world’s largest flower and gift delivery company - servicing nearly 150 countries through 50,000 local florists; 700 of whom are right here in the suburbs, regional towns and rural areas of Australia - we are also the world’s longest serving flower delivery network, with a worldwide history of over 100 years. Right here in Australia, for nearly 70 years we have been helping our customers buy the widest range of floral and hamper gifts in Australia; delivering to more areas within our country than any other floral service and all done through our network of 700 locally based florist shops, run by a local florist.
Used since our inception, the Mercury Man symbol is recognised worldwide as a symbol of swift and timely delivery and the very best quality handcrafted floral gifts. A florist shop displaying the Mercury symbol is immediately identified as having floral and hamper products backed by the world’s leading gift delivery brand.
We deliver flowers, hampers and gifts, virtually anywhere, anytime, and for any occasion.
Orders are placed within Australia – or sent from Australia to anywhere in the world through Interflora’s Australian Headquarters in Melbourne. These orders are sent to our member florists to ensure that fresh flowers are expertly handcrafted in a local florist and delivered with care to the receipient.
Interflora’s integrity is supported by the “Interflora Guarantee” which guarantees “the freshness, flower quality and value of each Interflora order”.
Sending Flowers Overseas - Interflora's International Flower Delivery Service
Your loved ones might be overseas, but that doesn’t mean you can’t show you’re thinking of them by sending a personal gift of fresh flowers.
As the largest and longest serving international flower delivery network, you can rely on us to make them feel special, wherever they are. With Interflora, you can send fresh flowers around the world thanks to our international network of florists, including FTD (USA/Canada), Interflora UK, Interflora NZ and Fleurop (Europe).
The famous Mercury man logo, used by Interflora the world over, has been a symbol of flower delivery for almost one hundred years and continues to be a mark of quality and service.
You can be assured that your gift is still created and fulfilled by one of our local expert florists. They’ll make sure the finest local flower varieties are arranged with care and look amazing upon arrival.
In the beginning…..
One of the nicest ways to express a personal message is to; “Say it with flowers”.
Almost 100 years ago, expressing personal messages through flowers wasn’t easy, with transportation issues getting in the way of the sender and their florist.
At the time, florists on differing sides of towns exchanged orders at flower markets and made their financial settlement based on their personal relationship.
The relaying or exchanging of orders by wire began operating in Germany in 1908 and America as early as 1910. The growth of relaying flower orders from one florist to another accelerated, but not to any great extent.
This was until World War II, when troops away from home added impetus to the sending of flowers by wire.
World-wide growth
Once the war was over, florists on both sides of the Atlantic recognised that a formal agreement would be necessary to develop the interest generated through the war years into a peace-time venture.
On July 22nd 1946, representatives of America, Britain and Europe met in Copenhagen, Denmark to create Interflora Incorporated as it is known today. It is interesting to note that part of the original agreement stated; “for our respective associations we pledge to further its interests so that the world may be better served and the friendship of nations cemented through the medium of flowers”.
Interflora Australia was incorporated in Adelaide in 1954 and quickly grew to cover the entire country of Australia.
Today we continue this legacy, delivering of messages of love, congratulations, sorrow, and best wishes within Australia, and around the world.
Our excellence has only strengthened throughout our history and into the future as we continue to “Say it with flowers”.
Our international network